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The Culture of Information
ENGL 25 — Winter 2002, Alan Liu
Notes for Class 9

This page contains materials intended to facilitate class discussion (excerpts from readings, outlines of issues, links to resources, etc.). The materials are not necessarily the same as the instructor's teaching notes and are not designed to represent a full exposition or argument. This page is subject to revision as the instructor finalizes preparation. (Last revised 1/28/02 )



Preliminary Class Business

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"What is New Media" (and New Communications)?

The "New Media" Thesis

Lev Manovitch

Russian-born computer programmer and artist, worked in Manhattan firm Digital Effects (3-D computer animation for film and TV), became critic/theorist/artist on the "new media" and "net art" scene (e.g., Ars Electronica, SIGGRAPH, Nettime-L)

Manovich on Remediation (cf., other theorists on "remediation)
"The new avant-garde is no longer concerned with seeing or representing the world in new ways but rather with accessing and using in new ways previously accumulated media. In this respect new media is post-media or meta-media, as it uses old media as its primary material."
        ("Avant-garde as Software," 1999 [Word doc])

Example: Robert Nideffer, The Fine Art of Appropriation (1997)

Manovich's Formal Analysis of New Media
  • "Principles" of New Media

    • Micro- or Machine-level Principle: "numerical representation" (sampling/quantization [also packetization]).

      Effectively, digital media dissolves old media into a really new media of bits.

    • Mid-level Formal or Procedural Principles:
      • "Modularity" [also: extractability]
      • "Automation"
      • "Variability" [also: dynamic, "on-the-fly"]

        Example: Alan Liu, Voice of the Shuttle

    • Macro-level or Cultural Principle: "Transcoding" (cf., McLuhan on media as an "extension of man")
      • Examples: the "virtual corporation," "network society," "database logic," visibility of code in modern design

  • "Operations" (e.g., compositing, teleaction)

  • "Forms" (e.g., the database vs. narrative)

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Case Studies in New Media/New Communications

(Case Study 1) The Composition of a Photoshop Image:

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The Art of New Media: New Literatures

The purpose of studying the "arts" and "literatures" of new media.

Our agenda in the next few classes:

  • Literature in the New Media age
    Example: William Gibson, Agrippa (A Book of the Dead)

  • Hypertext Literature
    Example: short online works by Ed Falco & Olia Lialina

  • Graphic Arts in the New Media age
    Example: David Carson, April Greiman, advanced Web design

William Gibson and Dennis Ashbaugh, Agrippa (A Book of the Dead) (1992)

          [description from Peter Schwenger's article, pp. 617-18]
Photo of Agrippa art book
Photo by Megan Boody; reproduced here temporarily for use in instruction
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A Comparison: William Wordsworth's "Tintern Abbey" (1798)

  • A poem about identity (who "I" am)

  • The problem of identity is discontinuity:

    • Biographical circumstances of poem: 1793 ---------> 1798
      ("Five years have past; five summers, with the length / Of five long winters!")

    • The biographical, social, philosophical problem of discontinuity in Wordsworth's poetry

  • The solution to the problem of discontinuous identity is memory:

    • Memory is a "picture of the mind":

           And now, with gleams of half-extinguished thought,
      With many recognitions dim and faint,
      And somewhat of a sad perplexity,
      The picture of the mind revives again:
      While here I stand, not only with the sense
      Of present pleasure, but with pleasing thoughts
      That in this moment there is life and food
      For future years.                        (ll. 58-65)

    • Memory composites or layers together the discontinuous moments of time in a single, fused continuity (in Photoshop-speak, it "flattens" the "layers"):

                                And so I dare to hope,
      Though changed, no doubt, from what I was when first
      I came among these hills; when like a roe
      I bounded o'er the mountains, by the sides
      Of the deep rivers, and the lonely streams,
      Wherever nature led: more like a man
      Flying from something that he dreads, than one
      Who sought the thing he loved. For nature then
      (The coarser pleasures of my boyish days,
      And their glad animal movements all gone by)
      To me was all in all.--I cannot paint
      What then I was. The sounding cataract
      Haunted me like a passion: the tall rock,
      The mountain, and the deep and gloomy wood,
      Their colours and their forms, were then to me
      An appetite; a feeling and a love,
      That had no need of a remoter charm,
      By thought supplied, nor any interest
      Unborrowed from the eye.--That time is past,
      And all its aching joys are now no more,
      And all its dizzy raptures. Not for this
      Faint I, nor mourn nor murmur, other gifts
      Have followed; for such loss, I would believe,
      Abundant recompence. For I have learned
      To look on nature, not as in the hour
      Of thoughtless youth; but hearing oftentimes
      The still, sad music of humanity,
      Nor harsh nor grating, though of ample power
      To chasten and subdue. And I have felt
      A presence that disturbs me with the joy
      Of elevated thoughts; a sense sublime
      Of something far more deeply interfused,
      Whose dwelling is the light of setting suns,
      And the round ocean and the living air,
      And the blue sky, and in the mind of man;
      A motion and a spirit, that impels
      All thinking things, all objects of all thought,
      And rolls through all things.

                                                          (ll. 65-102)


    • Memory is "natural" and "organic" (the "One Life")
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William Gibson: Agrippa (A Book of the Dead)

  • A poem about identity (who "I" am)

  • The problem of identity is discontinuity:

    • The 4 discontinuous biographical scenes of the poem:
      • Gibson's father's childhood
      • Gibson's own childhood in Virginia (his father died when he was six)
      • Gibson's young manhood in Virginia
      • Gibson's move to Canada to escape the draft

  • The solution to the problem of identity is memory:

    • Memory is not a "picture of the mind" but a photo album

      I hesitated
      before untying the bow
      that bound this book together.

      A black book:
           ALBUMS
      CA. AGRIPPA
           Order Extra Leaves
              By Letter and Name

      A Kodak album of time-burned
      black construction paper
                                 (ll. 1-10)

      Memory, in other words, is media, and specifically media understood from the perspective of digital new media

    • Memory composites or layers the discontinuous moments of time—e.g., photos in sections I and III of the poem:

      A flat-roofed shack
      Against a mountain ridge
      In the foreground are tumbled boards and offcuts
      He must have smelled the pitch, In August
      The sweet hot reek
      Of the electric saw
      Biting into decades

      Next the spaniel Moko
      "Moko 1919"
      Poses on small bench or table
      Before a backyard tree
      His coat is lustrous
      The grass needs cutting
      Beyond the tree,
      In eerie Kodak clarity,
      Are the summer backstairs of Wheeling,
           West Virginia
      Someone's left a wooden stepladder out
                                                          (ll. 27-44)

    • But the layers of memory do not flatten or fuse in an "organic," "natural" way. The inspiration of the work is not Nature but "The Mechanism":

      The Camera:

      The mechanism: stamped black tin,
      Leatherette over cardboard, bits of boxwood,
      A lens
      The shutter falls
      Forever
      Dividing that from this.
                                 (ll. 98-104)

      The Gun:

      Now in high-ceiling bedrooms,
      unoccupied, unvisited,
      in the bottom drawers of veneered bureaus
      in cool chemical darkness curl commemorative
      montages of the country's World War dead,

      just as I myself discovered
      one other summer in an attic trunk,
      and beneath that every boy's best treasure
      of tarnished actual ammunition
      real little bits of war
      but also
      the mechanism
      itself.

      The blued finish of firearms
      is a process, controlled, derived from common
           rust, but there
      under so rare and uncommon a patina
      that many years untouched
      until I took it up
      and turning, entranced, down the unpainted
            stair,
      to the hallway where I swear
      I never heard the first shot.

      The copper-jacketed slug recovered
      from the bathroom's cardboard cylinder of
          Morton's Salt
      was undeformed
      save for the faint bright marks of lands
          and grooves
      so hot, stilled energy,
      it blistered my hand.

      The gun lay on the dusty carpet.
      Returning in utter awe I took it so carefully up
      That the second shot, equally unintended,
          notched the hardwood bannister and brought
          a strange bright smell of ancient sap to life
          in a beam of dusty sunlight.
          Absolutely alone
          in awareness of the mechanism.

      Like the first time you put your mouth
          on a woman.
                                                           (ll. 105-144)


    • "The Mechanism" is all about discontinuity:

      • The digital principle (the binarism of "dividing that from this")

      • Modularity

      • Automation (cf., the hidden automation of Wordsworth's passage about the One Life)

      • Variability

      • Transcoding

  • As we will see when we read Gibson's Neuromancer, the true "mechanism" for him is not old media or guns but the computer
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References

 

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